Marketing Specialist for Cosmetics Manufacturing (Maklon)

Join Rosa Skinlab as a Marketing Specialist focused on cosmetics manufacturing (maklon) and drive our brand's growth strategy. In this dynamic role, you'll develop innovative marketing initiatives for our private-label cosmetic products, leveraging market insights to expand our client base and enhance brand visibility. Based in Pasuruan, you'll be part of a team dedicated to delivering high-quality, innovative cosmetics that meet the diverse needs of our clients.

At Rosa Skinlab, we are committed to excellence in cosmetics manufacturing, and we are looking for a Marketing Specialist to help us achieve our vision. This role offers a unique opportunity to work in a fast-paced environment, where your ideas and strategies will directly impact our business growth. With a strong focus on market trends and consumer behavior, you'll play a crucial role in shaping our marketing approach and ensuring our products stand out in the competitive cosmetics industry.

In this role, you will be responsible for creating and executing marketing campaigns that drive brand awareness and sales. You will work closely with our sales team to understand market needs and develop tailored marketing solutions. Utilizing tools like Google Analytics, SEMrush, and Hootsuite, you will analyze market trends and consumer behavior to inform your strategies. Your ability to communicate effectively with both internal teams and external partners will be essential in achieving our marketing goals.

📋 Tanggung Jawab Pekerjaan

• Develop and implement innovative marketing strategies to promote our private-label cosmetic products.
• Conduct market research to identify trends and consumer preferences.
• Create and manage marketing campaigns across digital and traditional channels.
• Collaborate with the sales team to understand client needs and develop tailored marketing solutions.
• Analyze campaign performance using tools like Google Analytics, SEMrush, and Hootsuite.
• Manage social media presence and engage with our audience to build brand loyalty.
• Develop and maintain marketing materials, including brochures, website content, and promotional materials.
• Monitor and report on key marketing metrics to assess campaign effectiveness.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Minimum of 3 years of experience in marketing, preferably in the cosmetics or manufacturing industry.
• Proven experience in developing and executing marketing campaigns.
• Strong understanding of market trends and consumer behavior.
• Proficiency in using marketing tools such as Google Analytics, SEMrush, and Hootsuite.
• Excellent communication and interpersonal skills.
• Ability to work independently and as part of a team.
• Strong analytical and problem-solving skills.

🛠️ Keahlian

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